Phronesis AI Lab · makers of Social Digital Marketer
Social media publishing software with a person in control.
Social Digital Marketer is a scheduler for creators, small businesses and agencies. Compose once, tailor the post per network, approve it, and the queue publishes on time with retries and analytics built in. Nothing is ever published without a person’s approval.
Public beta, onboarding in weekly batches. Plans from $19 a month, each with a 7-day trial. Also available over a REST API, an MCP server and a CLI.
01 — What it does
Scheduling, publishing, approvals and analytics. AI drafting next.
Scheduling
LiveA weekly calendar and a queue you approve. Choose manual, review-first or auto-schedule, then set preferred times, quiet hours, active days and a daily cap per platform. In every mode, nothing goes out until you approve it.
Publishing
LiveReliable publishing after approval. A connection health check before each post, retries with backoff that respect each platform’s rate limits, a receipt for every published post, and a clear reason when a platform says no.
Approvals and team workflow
LiveEvery post is published only after a person approves it, whether it was written in the app, queued over the API or drafted by an assistant. Editors submit; owners or admins approve, or reject with a comment. Any edit after approval sends the post back for review.
Analytics
LiveReach, engagement and clicks per post and per account where the network provides them, a top-posts leaderboard, best hours to post, and an activity log for every publish. Deeper reporting comes with the AI release.
API, MCP server and CLI
LiveOn the Studio and Agency plans, what the app can do is also available over a REST API (in beta), an MCP server for Claude and ChatGPT, and a CLI. Drafts created this way still wait for a human yes.
AI content studio
Coming soonThe next release, behind a waitlist: a brand voice learned from your own posts, post packs generated from a video, an article, a feed or a few lines of text, quality scoring against your own criteria, and image generation. Every draft still waits for your approval, and credits on each plan pay for AI usage.
02 — How it works
Four steps. The third one is always a person.
Connect your accounts
Open a workspace, connect the networks you publish to and invite the team with the right roles. A health check runs before every publish so a broken connection never surprises you on posting day.
Compose once, tailor per network
Write the post in the app, send it over the API or CLI, or have Claude or ChatGPT draft it over MCP. Adjust the version for each network where it helps.
Approve
Drafts wait in the review queue. An owner or admin approves, or rejects with a comment that sends the post back. Nothing is schedulable without a yes.
Publish and measure
Approved posts go out on schedule with retries and a receipt, and a clear reason if a platform says no. Reach, engagement and clicks roll up per post and per account.
Screenshots of the product in a demo workspace with sample data, October 2026.
03 — Plans
Subscription software. Three plans, a trial on each, no free tier.
Everything you need to publish every week.
- Live publishing after your approval
- 300 credits every month
- Content packs and clip rendering
- Up to 3 brands
For teams and multi-brand operators.
- Everything in Creator
- 1,000 credits every month
- Team members
- API access: REST, MCP server and CLI
- Up to 10 brands
For agencies running many client brands.
- Everything in Studio
- 5,000 credits every month
- Up to 25 brands
USD; localised INR pricing in India; taxes extra. Credits pay for AI features, uploads never do. Full terms, credit packs and the trial details are on the pricing page; how the business works is on the product page.
04 — Also from the lab
Sahakar Mitra: the same idea, a very different world.
Sahakar Mitra
Guides liveA source-backed assistant for Maharashtra’s cooperative housing societies.
Every answer cites the exact Act, rule or registered bye-law, in Marathi and English. It refuses to guess, gives a checkable next step, and hands serious matters to an advocate.
- Covers
- Maharashtra co-op housing societies
- Languages
- Marathi & English
- Every answer
- Cites its source
- Access
- Guides live · Q&A waitlist
सर्वसाधारण सभेची नोटीस किती दिवस अगोदर द्यावी?
At least 14 clear days’ written notice before a general body meeting.
किमान १४ दिवस अगोदर लेखी सूचना.
Cites the rule. Refuses to guess. Escalates to an advocate when it should.
05 — How we work
What we hold ourselves to.
A person stays in control
Nothing publishes, and no advice goes out, without a person approving it. Supervision is a product feature, not a disclaimer.
Reliability before intelligence
An AI feature that fails quietly is worse than none. Reliable scheduling and publishing shipped first; the AI layer sits on top of it.
We run what we ship
We operate our products in production every day and use them for our own marketing. If a pattern fails for us, it never reaches a customer.
Small and senior
A small senior team designs, builds and operates everything. The person who designs a system is the person who ships it and answers for it.
06 — Common questions
Questions people ask.
What does Phronesis AI Lab do?
Phronesis AI Lab is a software product company in India. We build and operate Social Digital Marketer, a social media scheduling and publishing platform sold as a subscription, and Sahakar Mitra, a source-cited assistant for Maharashtra’s cooperative housing societies.
What is Social Digital Marketer?
Social Digital Marketer is a social media scheduler for creators, small businesses and agencies. You compose once, tailor the post per network, approve it, and the queue publishes it on time with retries, approvals and analytics built in. It is available through the web app, a REST API, an MCP server and a CLI. Nothing is ever published without a person’s approval.
How much does Social Digital Marketer cost, and how do I get it?
Three plans: Creator at $19 a month, Studio at $39 and Agency at $129, or two months free on annual billing, each published with a 7-day trial. During the public beta, request access on socialdigitalmarketer.com; applications are reviewed weekly. Prices are in USD, with localised INR pricing in India, and exclude taxes. There is no free plan.
Which social networks does it publish to?
Bluesky, Mastodon, LinkedIn personal profiles, Telegram and Discord are live. Instagram, Facebook Pages, TikTok, YouTube and LinkedIn company pages switch on when each platform’s app review passes. Reddit is in progress, and X is planned as a paid add-on.
Does Social Digital Marketer use AI?
Not yet in the shipped product, on purpose. Reliable scheduling and publishing came first. The AI content studio, which learns your brand voice from your own posts, builds post packs from a video, article or feed, and generates images, is the next release and has a waitlist. Every AI draft will still wait for your approval.
What is Sahakar Mitra?
Sahakar Mitra answers a housing-society committee’s governance questions in Marathi and English, citing the exact Act, rule or registered bye-law, and refuses to guess. Source-backed guides are live across Maharashtra; a WhatsApp Q&A service is opening from a waitlist.
Where is Phronesis AI Lab based, and how do I get in touch?
Phronesis AI Lab Private Limited is registered in Pune, India, and serves customers worldwide. Product questions go to [email protected] or the contact form at phronesisailab.com/contact; we reply within two working days.
Try it
Put a person in charge of your social media publishing.
Request access to the Social Digital Marketer beta. Applications are reviewed weekly; once your workspace is set up, connect your accounts and approve your first week of posts. Plans from $19 a month, each with a 7-day trial.